|| SILVERSEA CRUISES ||
TRIPADVISOR || WE’VE BEEN THERE
In its first brand campaign since 2022, Tripadvisor playfully shows that because they’ve been there, we can be there too.
CALL OF DUTY | MODERN WARFARE
BRANDED TIK TOK SERIES
Gulag Gap Month is a scripted seven-part series for Call of Duty: Modern Warfare, created specifically for TikTok. Working with a shoestring budget, we collaborated with a member of Superbloom House's Creator Collective to develop a concept inspired by characters from the Call of Duty universe. Our search for a comedy duo capable of writing, acting, and filming led us to consider several talented groups. Ultimately, Greg Santos and Andrew Heder rose to the top, embodying the perfect "fish out of water" brothers from Verdansk experiencing Los Angeles on what we likened to a Rumspringa.
Greg and Andrew were fantastic partners throughout the process, bringing humor and creativity to every step. Together, we developed the episodes and scripts, filming over three days across Los Angeles and Santa Clarita. The project was a nine-month journey from development to client delivery, and it was an incredible adventure from start to finish.
This series is a bite-sized, low-budget example of how branded entertainment can engage audiences in a fun and authentic way, without feeling overly promotional. From a legal perspective, we navigated significant hurdles to ensure we avoided conflicts with the client’s future creative projects. In the end, we delivered a blueprint for how brands can create entertaining and impactful content for their audiences
ODELE BEAUTY EDUCATIONAL SUITE
Director: Frances Weise
On a shoestring budget, I produced and executive produced a suite of 16 educational videos for Odele Beauty—designed for use across major online retail platforms like Amazon and Target. Shot over just two days with seven on-camera talent, each video clearly breaks down which hair types the product is best for and the key benefits. Director Frances Wiese worked magic on set, helping us create a polished, elevated look that far exceeded expectations.
SONIC DRIVE-IN
STUPID SMART ORGANIC SOCIAL CAMPAIGN
Bringing Sonic’s Interns to the X-Games
Sonic loved the quirky intern characters the Superbloom team created—so much so that when they became the title sponsor of the X Games, we knew we had to take them along for the ride. We produced real-time organic social content on-site, while our interns doubled as comedic correspondents, transporting athletes between events and interviewing them for fun, fast-paced 1–2 minute segments. These athlete packages aired during ESPN breaks and were shot, edited, and delivered from the field—sometimes within just a few hours.
VERSALIE BRAND LAUNCH
I produced two dynamic one-day events in Chicago and Houston, amplifying the menopause conversation in communities where it was gaining momentum. Led by the fearless June Diane Raphael, each event featured a powerhouse panel of two healthcare professionals and two influential voices, engaging real women eager to learn, share, and take part in the dialogue.
Beyond the live experience, we executed a high-volume content car wash, capturing thousands of assets designed for social media to support the launch of Versalie. With the incredible Amanda Micheli directing and Christina Connorton as creative director, our team delivered a multi-faceted creative sprint—bringing education, conversation, and storytelling together in a bold, impactful way.
Host: June Diane Raphael
Panelists: Dr. Mary Jane Minkin, Dr. Shannon Chavez, Dr. Lisa Larkin, Dr. Tara Scott, & Jennifer Hanway
Influencers: Shab aka @not2shabby || Sherron Sloss Lewis @justsherron
2024 VERSALIE COMMERCIAL CAMPAIGN w/ Niecy Nash Betts
Directed by Candice Vernon
CELSIUS ENERGY DRINK
Celsius Energy Summer Launch Campaigns
Celsius tapped us for not one, but two high-impact product launches in summer 2024. I produced both shoots—bringing together an incredible team, including photographer Magnus Unnar and art director Jordan Robin—to create bold, scroll-stopping content.
For the Watermelon Lemonade flavor, we captured stills and video in a sultry, Love Island-inspired poolside setup featuring influencers Xandra Pohl and Steven Kelly. The second shoot was a vibrant tabletop session for the Cherry Cola launch, focusing on stills and playful stop-motion-style GIFs to bring the flavor to life. Both campaigns delivered the fun, flavor-forward energy Celsius is known for.
SUNDANCE FILM FESTIVAL 2024 || ORGANIC SOCIAL NEWSROOM
AMICA INSURANCE
I produced a paid social campaign for Amica Insurance x Mother Industries, directed by Michael Wolf. Over the course of a one-day shoot, we delivered four high-quality paid social videos. While the original scripts were written in a traditional commercial format—posing challenges for social-first content—Mother Industries was highly collaborative, taking our team’s feedback on both the scripts and production approach. The result? A campaign that successfully adapted to the platform and delivered strong, engaging content
HONEST CO. || PERMISSION TO… CAMPAIGN
Directed by Frances Wiese
A small invitation for moms to give themselves permission to not be perfect…. to give themselves a little bit of grace.
SQUARE FOR RESTAURANTS
Produced 4 x 60s commercials for Square for Restaurants for 4 x of their markets. We filmed through the worst of the pandemic in Sydney, Los Angeles, Portland, & London. Despite all of the hurdles in our way we were able to pull off something really clean highlighting some restaurants that pivoted during the crisis to stay in business.
Production Company: Crimes of Curiosity
EP: Jess Engel
Director: Danielle Oexmann
Line Producer: yours truly
Producer: Larry Gold
DP: Nathan Salter
1st AD: Heather Mingo
Restaurant booker: Linda Lee
Casting Director: April Rivera
VFX: Mikhail Agency
Australian production partner: FINCH
UK production partner: La Familia
PBR Artist Series - 2019
Directed by: Your Mother TV duo Tannaz Hazemi & Kelly Fulton
5 x Short animated cartoons working with the artists who won the artist in residence competition
3 x videos animated by: Rory McManus - https://www.rorymcmanus.com
1 x video animated by: Ernie H. Long - https://ernielong.tumblr.com/
1 x video animated by the artist himself: Travis Ragsdale - https://travisragsdale.com/
Composer: Damon Criswell from Score Vault - https://www.damoncriswell.com
Sound mix: The Farm LA
Wynn Nightlife 2019 Artist Residency Campaign: 2020
Directors: Kelly Fulton & Tannaz Hazemi
Agency: Gravillis, Inc. /// Agency Creative Director: Andy Scheffield
Director of Photography: Dannel Escallón - https://www.dannelescallon.com/
Editor: Emilie Aubry
VFX: Sunset Edit
Additional Compositing: Maud Sicre
Color: Bunte Farben
Sound Design / Mix: The Farm LA
Post Producer: Andrew Myatt & David Lawrence
Slingshot 2019 New model commercial and catalog campaign
Directed by: Dean Bradshaw
Agency: Solve
We really pulled off the impossible here in terms of car commercials and catalog campaigns. The budget was so ridiculously small that even in hindsight writing this a year later I can’t believe we did it $123 under-budget. On budget, I know.. but it was less than the underwear commercial I did in 2017. I was only involved in prep and physical production for this one.
2 shoot days, 7 locations between Malibu and DTLA, 3 units, 7 vehicles, 8 models and stunt drivers, plus perfect weather and shit ton of coffee.
In my humble opinion I think there was better footage that what made it into the final spot but here it is:
Director: Dean Bradshaw
Director of Photography: Douglas E. Porter
NIKE: CORTEZ
LA's Chicano culture has changed the world, impacting everything from cars to music to fashion. This is the story of how some of the most prominent Angelenos are pushing culture forward and making an impact around the globe.
The Nike Cortez launched in 1972 as the company's first track shoe, immediately adopted by many athletes in the 1972 Olympics, the Cortez became the new shoe company's first hit. A few years later, they reached pop culture fame when Farrah Fawcett wore them skateboarding in a famous photo shoot. By the late 80s, Nike's running shoes had advanced significantly, yet they still made the iconic Cortez, and the sneaker began a new life as the shoe of choice for LA Chicanos.
2017 marked the 45 anniversary of the Cortez, and in recent years the shoe has seen a renaissance, from being featured in Vogue as a fashion icon to a spotlight moment in the famously anti-gang Kendrick Lamar's hit music video "Be Humble." But none of this current fame would be possible without the cultural street cred that shoe got from becoming part of the LA Chicano uniform. As part of the anniversary, the internationally celebrated Chicano artist Mr. Cartoon created three new Cortez color ways. To support the launch, Nike asked VICE to tell the story of the impact LA's distinct Chicano culture has had around the world
FOX + RED SPARROW: STATE OF MANIPULATION
In partnership with Fox + Red Sparrow + Vice, Karley Sciortino sat down with Joe Navarro to talk about body language and espionage in the world today. This piece only touches the surface on the vast knowledge and understanding Joe has on the subject. Admittedly, I've been a fan girl of his for many years and recommend his books if you're into the subjects. It was a pleasure to work with the entire Fox + Vice teams to make this piece a reality.
Go see Red Sparrow - Out 3/2/18!
MeUndies 2017 Holiday Commercial
Director: Nick Martini from Stept Studios - https://steptstudios.com/
Agency: Vol. 4
Director of Photography: Amado Stachenfeld - http://www.amadostachenfeld.com/
Really fun and playful commercial for the softest undies in town. Seriously though... you should try them. Done w/ the agency Vol. 4 & Stept Studios, director Nick Martini and I really pulled off the impossible. Many times when a production gets a job that has a tiny little budget like this one, normal commercial producers say it can't be done, but honing from the world of docs... I have a different mentality. When I got hired for the job I told them, that it will certainly be difficult, but that I've never gone over budget before and that we could make it work if we got creative. Their response, "you will on this one.
Challenge accepted.
Anyhow, what we did for just shy of 43k is insane. Props to all the folks we had on board the project. The lens work of the DP, the amazing PAs, and especially the hard work and great attitude of the production designer... seriously a team effort.
DELTA LAUNCHPAD | Edouardo Jordan: Edible Biography
At the Delta Launchpad event in Seattle, Chef Edouardo Jordan tells the story of his culinary journey through a twelve course meal. Each dish represents one step on his path in elevating southern cuisine into the world of fine dining. #DeltaLaunchpad The only way to change the world is to go out and be in it.
DELTA LAUNCHPAD | Ana Lily Amirpour: Inventing Cinema
For screenwriter-director Ana Lily Amirpour, making a movie is like inventing a whole new world. Ana Lily speaks at The Delta Launchpad in Los Angeles about the process behind her genre-bending new film, The Bad Batch, where a dystopian desert landscape lays the backdrop for a surreal story of finding what's important in life.
DELTA Shota Nakajima: Northwest by Northwest
Before opening his restaurant, Adana, at the age of twenty-five, Chef Shota Nakajima trained at a restaurant in Osaka where he intensively lived and cooked every single day. Now living in Seattle, Shota fell in love with Pacific Northwest ingredients and created a Japanese cuisine all his own, which he shared with guests at an intimate #DeltaLaunchpad dinner.
DELTA LAUNCHPAD | Palmbomen II: Scoring for Film
Kai Hugo aka Palmbomen II is a Dutch producer and filmmaker based between Holland and Los Angeles. Using the mixture of analog and digital production equipment that goes with him around the world, Palmbomen takes us through the process of scoring a melancholic scene from his own film.
DELTA LAUNCHPAD | Kurt Uenala: From Voltage to Sound
Kurt Uenala aka Null + Void is a prolific producer and synthesizer programmer. Here, he demonstrates the basic building blocks of synthetic sound and will give insight into his methods of turning blips and blops into expressive music for the likes of Moby and Depeche Mode.#DeltaLaunchpad The only way to change the world is to go out and be in it.
DELTA LAUNCHPAD | The Future of Farming is Female
Hilary Dahl, co-owner of Seattle Urban Farm Company, believes that anyone can grow their own produce - even on a small outdoor space in a big city. Watch her speak at the Delta Launchpad about the new face of farming. The only way to change the world is to go out and be in it.
DELTA LAUNCHPAD | Fatima Al Qadiri: Dancefloors from Kuwait to New York
Raised in Kuwait, based in Berlin, and producing music all over the world, Fatima Al Qadiri teaches us about how she uses her global influences to create the music she makes today #DeltaLaunchpad The only way to change the world is to go out and be in it.
DELTA LAUNCHPAD | Janicza Bravo: Creatorship
Janicza Bravo is a woman who wears many hats - literally. She also leads the vision for every aspect of her dark comedy filmmaking process. At the Delta Launchpad event in Los Angeles, Janicza discusses her experiences in production design, editing, costume design, screenwriting, and directing as all tools within the arsenal that is Janicza's creatorship.
DELTA LAUNCHPAD | Awful Records: The Power of Collectives
Collectives have become today's musical incubators for creativity and support. Founder of Atlanta-based Awful Records, Father, came to speak at the Delta Launchpad in NYC to give insight into a collective's ability to completely transform an artist's career. #DeltaLaunchpad The only way to change the world is to go out and be in it.
DELTA LAUNCHPAD | Renee Erickson: From Sea to Table
Renee Erickson is a chef that believes that the best seafood is sustainable and locally sourced. At the Delta Launchpad she gives a tutorial on farming oysters, as well as how to shuck and taste them. The only way to change the world is to go out and be in it.
DELTA LAUNCHPAD | Tanisha Scott: Choreography
World renowned dancer and choreographer Tanisha Scott has traveled all over the globe working with acts like Drake, Rihanna, and Sean Paul. Here, she teaches us tips on choreography. #DeltaLaunchpad The only way to change the world is to go out and be in it.
DELTA LAUNCHPAD | Maxime Bilet: Culinary Alchemy
Modernist chef and innovator, Maxime Bilet answers the pressing question, "Why is food the only technology-based industry that is behind in technology?" Learn the basics on sustainable cooking methods such as using a pressure cooker or centrifuge to get the richest flavors from the simplest ingredients like carrots and peas.
DELTA LAUNCHPAD | Wolfpack Brothers: DIY Filmmaking
Once confined to a NYC apartment, The Wolfpack Brothers learned to see the outside world through the medium of film. Watch them speak at The Delta Launchpad in LA about the importance of DIY cinema and how you don't need a massive budget to make movie magic.
DELTA LAUNCHPAD | Courtney Hoffman: Creating Characters
Courtney Hoffman takes us behind the scenes of her latest film, The Good Time Girls. A story of female vigilantes in the Wild West. Speaking at The Delta Launchpad in LA, she uncovers how costume design influences both acting and directing when it comes to creating characters.
DELTA LAUNCHPAD | Michal Marczak: In The Realm of Art
Polish filmmaker Michal Marczak takes us into the world of his latest film All These Sleepless Nights. Michal speaks at The Delta Launchpad in Los Angeles about everything that impacted his film from cinematography to location to travel. #DeltaLaunchpad The only way to change the world is to go out and be in it.
DELTA LAUNCHPAD | Production Design with Ethan Tobman
What does it take to become a world renowned Production Designer? Ethan Tobman (production designer for the Oscar-Winning film Room, Beyonce's Lemonade) speaks at the Delta Launchpad event in Los Angeles about the art of production design. #DeltaLaunchpad The only way to change the world is to go out and be in it.
DELTA LAUNCHPAD | Sofi Tukker: Songwriting
Musical duo Sofi Tukker talk about their creative process for writing a song and share tips on getting music and lyrics from all different languages and cultures to paper. #DeltaLaunchpad The only way to change the world is to go out and be in it.
LIVE NATION TV | The Encore: A Never Ending Story presented by Hard Rock
The most memorable part of any show is the encore. It’s unpredictable, it’s wild and it’s the final chance for the audience and artist to connect and create an unforgettable night. Made with Hard Rock, Live Nation TV explores the evolution of the concert staple, from its roots in classical music to how artists today incorporate it into their live shows.
Hear from Mac DeMarco, Anderson .Paak, Dolly Parton, Tegan and Sara, Andrew W.K. and more as they share their most outrageous encore tales and weigh in on what the never-ending music means to them.
Mapping Zac Brown Band's Road to Fenway
In this episode of From the Road, we meet the members of Zac Brown Band to talk about what it's like to be the first band in history to play 3 nights in a row at the most beloved baseball stadium in our country, Fenway Park. We dissect how the southern sound has evolved into into a national sound, hear about what it's like to be a part of the Zamily, and take a behind the scenes look at their JEKYLL + HYDE tour.
Pyrotechnics and the Crüecifly: Mötley Crüe on the Final Tour
In this episode of Anatomy of a Show we meet up with Nikki Sixx, Tommy Lee, and the Mötley Crüe crew on the last leg of their final tour to talk about the evolution of their legendary performances. We learn about the original vision, pyrotechnics, and all the engineering that goes into Tommy Lee's drum roller coaster: The Mother Fucking Crüecifly.
The Harmony of Fashion and Hip Hop: Stylings with Pusha T
On the latest episode of Stylings, Pusha T and his stylist Marcus Paul head to the chic London menswear store Hostem to peruse outfits, find inspiration for Play Cloths, and talk about the harmony of fashion and music in hip hop.
NIKE: 15 Years of SB Dunk
In an era where sneakers change hands between collectors for five and even six-figure sums, it's sometimes hard to remember when kicks weren't a 'grail' item for people worldwide. 15 years ago, sneakerheads were a subculture centered in New York, LA, London, Japan and the Internet. Then, in 2002, the Nike SB Dunk was introduced by Nike's fledgling skateboarding division, and an 80s basketball shoe ignited both the world of skateboarding and sneaker culture.
Exploring Ghana's Sustainable Beauty Industry with Aleis Krauss and Bethany Cosentino
In this episode of 'Business As Usual,' the Sleigh Bells and Best Coast front women travel to Africa to learn about the production and economy of shea butter.
One Big Family: From The Road With Robin Thicke and His Band
Robin Thicke and his incredible live band have been touring for the past decade making the music they want to hear. In this episode of From the Road, Robin recounts how having one of the best-selling singles of all time was almost accidental and we meet the other members of the touring family.
Inspiration Through Angels and Ghosts: From the Road with Dave Gahan & Soulsavers
On the latest episode of From The Road, Dave Gahan and Soulsavers take us into the sessions behind their latest record Angels & Ghosts, Gahan's feelings as an imposter, the struggles of creating music, and the various angels and ghosts that have kept Gahan, Soulsavers, and Depeche Mode going all these years.
Business as Usual: Nick Jonas
This summer, Nick Jonas officially climbed out of the shadow of The Jonas Brothers. Musically, his self-titled solo debut was met with critical approval, fueled by the hit single "Jealous." Onscreen, Nick also scored big with a starring role in the hit mixed martial arts drama Kingdom.
For this episode of Business As Usual, we follow Nick backstage and onto the Kingdom set to talk about putting The Jonas Brothers behind him, playing an MMA fighter, and pursuing music on his own.
Business As Usual: Inside Big Boi's Dog Breeding Biz
In this episode of Business As Usual, we travel to Atlanta to visit the rapper, his brother, and the puppies of Pitfall Kennels.
Inside Zedd's 3D Virtual Worlds
On this episode of Anatomy of a Show, we delve deep into Zedd’s visually spectacular live show. From the creation of ultra immersive LED panels to the design of three dimensional virtual worlds being projected on stage, Zedd meticulously carries out his vision. We also take a look inside the role of Zedd’s Video Jockey mixing over a thousand video elements during their rehearsal of the show that he has dubbed “100% live.
High-heeled Glitter Boots and a Lust for Color: Stylings with MS MR
In this episode of Stylings, we sit down with Lizzy Plapinger and Max Hershenow of the music duo MS MR and talk about the inspiration behind their iconic style and popping' color schemes.
Imagine Dragon Look Back On Their humble Beginnings
This new episode of From The Road takes an extensive look at Imagine Dragons - their journey from broke Las Vegas musicians to international rock stars. For the first time, the band and their production team speak candidly about the band's rise to fame from playing covers in casinos to selling out stadiums across the world.
Over the past three years, Imagine Dragons have risen out of their local Las Vegas music scene to become one of the biggest bands in rock. In a new episode of From the Road, we catch up with the quartet in Hong Kong to talk about their roots, reflect on their meteoric rise, and dissect the relentless tour schedule that earned them the title of one of the most active live bands in the world. We also take a look behind the scenes of the band's Smoke + Mirrors Tour, which finds them playing to stadium-sized crowds and seriously upping their stage production game.